Earth is my mother Essay Essays

Earth is my mother Essay Essays Earth is my mother Essay Essay Earth is my mother Essay Essay Essay Topic: Equus The author’s intent in authorship was to understand for herself and to be able to show Navajo sandpaintings as â€Å"dynamically sacred life entities whose significances lie in the procedure of their creative activity and use† ( page nineteen ) . Sandpaintings. created from different colored littorals and sacred objects. are non art. They are representations of fabulous existences and fables created for the intent of restoring someone’s wellness and harmoniousness. The survey of sandpaintings and their assorted significances permits the reader considerable penetration into Navajo land-tied spiritual beliefs. universe position. creative activity myths. society. history. and even constructs of clip. The writer. Trudy Griffin-Pierce. provides small autobiographical information in the book. She mentions her vagabond Air Force upbringing and how her early readings were devoted to books about Native American civilization. particularly the Navajo. Although she is distantly related to the Catawba Indians of South Carolina. she ever felt a affinity with the Navajo and lived for a clip with a Navajo household. larning their traditions. history. and linguistic communication. This bond drew her to Arizona after she completed her undergraduate grade in art at Florida State University. N. Scott Momaday. in his â€Å"Forward† . adds that Ms. Griffin-Pierce is a really originative creative person. capable of understanding and discoursing the artistic dimension of the Navajo universe. She makes the imaginative and inventive Navajo system of belief without our apprehension. Ms. Griffin-Pierce received her doctors degree in anthropology from the University of Arizona in 1987. where she is presently Assistant Professor in the Anthropology Department and Teachs three classs. The information on her web site at the University of Arizona reveals that this was her first published book. She has written four newer books. The Encyclopedia of Native America ( 1995 ) . Native Americans: Enduring Cultures and Traditions ( 1996 ) . Native Peopless of the Southwest ( 2000 ) . and Paridigms of Power: The Chiricahua Apache Prisoners of War and Naiche’s Hide Paintings ( in imperativeness ) ; and two articles. â€Å"When I am Lonely the Mountains Call Me: The Impact of Sacred Geography on Navajo Psychological Well Being† . and â€Å"Navajo Religion† . All of her Hagiographas centre on the history of Indians in the United States’ Southwest. She is presently analyzing aging and dementedness among Arizona’s Native Americans. In Earth is my Mother ; Sky is my Father. Ms. Griffin-Pierce inside informations Navajo spiritual beliefs. universe positions. historical myths. social construction. and astronomical constructs before she discusses the usage and construction of Navajo sandpaintings. Basic Navajo spiritual beliefs are still followed by many Navajos who chose non to absorb the dogmas of Christianity presented to them in the 1800’s. There is no word for â€Å"religion† in the Navajo linguistic communication. Spirituality. wellness. harmoniousness. and beauty are inseparable. The existence is an across-the-board whole where everything has a alone topographic point and good relationship to all other living things. God is the â€Å"Unknown Power† worshipped through His Creation. The Navajo besides have a close relationship with the Holy People. with whom they interact daily. ( page 34 ) Navajo spiritual beliefs are closely tied to their intense yearning for and their love of their fatherland. which they consider the â€Å"point in infinite from which all constructs of the universe proceed† . ( page fifteen ) The land and the Earth is their foundation of all belief. admiration. and intending in human being. and the four sacred mountains are the centre. There are no lasting spiritual centres. The Native American Church is a local mescal airy faith. The Navajo have a round construct of clip that permits their mythic. religious universe to coexist with their physical universe. The writer suggests that the Navajo sacred sandpaintings can non be understood unless we accept the Navajo’s â€Å"mythopoetic context of superimposed clip. infinite. and meaning† . ( page 7 ) Navajo spiritualty affirms humanity’s topographic point in nature as a whole. Their ceremonials restore the interconnection of all life. They believe sickness consequences from failure to keep mutual duties with the environment. violation of ceremonial regulations. and evildoings against one’s ain head and organic structures. Her intent in composing this book is to portion a more humane. more affiliated position of the universe and its parts in restoring humanity’s alliance with the existence. ( page 9 ) Navajos still worship Gods and goddesses of specific intents. Their divinities include the Sun ; Changing Woman. who brings the earthly seasons ; and their kids. Hero Twins. Monster Slayer. Born-for Water. First Man and First Woman. First Boy and First Girl. the prankster Coyote. and the Speechless Ones. who can non express words. ( page 34 ) These are frequently depicted in the sandpaintings. Navajos have a construct of the â€Å"Holy Wind† . reminiscent of the Christian Holy Spirit. as a being that exists everyplace and is in all living existences. For them this means that all living existences are related and that humanity has a duty to care for other living existences. Curiously. in Navajo Creation narratives. the Holy People spoke. American ginseng. and prayed the universe into being with their sacred words. Since everyone has an interior signifier and is portion of the Holy Wind. each has a Holy Person located within. Oneness with the existence creates a duty to handle one’s chap animals with the same regard one has towards oneself. ( page 73 ) . The Navajos were among the last American Indians to migrate from Asia to North America and were tardily in geting in the Southwest. They settled in the geographical country bounded by the four Sacred Mountains in the Four Corners country of the Southwest. Their geographical isolation protected them from diseases brought by the Spaniards and provided them with entree to stealing their Equus caballuss. sheep. and caprine animals. They learned weaving from the Pueblos. The Navajo social construction was and is matriarchal. kin. and household based. and they dwell in stray household groups structured by the atomic household. the matrilocal extended household. close relations. and other relations. Many Navajo live in frame houses today. but some still choose well-constructed Hogans. ( page 21 ) Navajo ceremonial healings affecting sandpaintings are conducted by extremely trained practicians called â€Å"chanters† who have learned to sing the luxuriant Navajo rites. The Navajo melody pipe can bring around witchery. exorcise shades. and set up unsusceptibility to illness. A melody pipe is a priest. non a priest-doctor. and neer enters the shaman’s characteristic enchantment province. Most melody pipes are work forces. Women become pathologists. or priest-doctors who get cognition in a enchantment province. ( page 39 ) Navaho ceremonies are rites ( rattling is non used ) or chants ( rattle accompanies singing. The major rites ( Blessingway and Enemyway ) use drypaintings with pigments made from workss. including maize. pollens. Indian meal. flower petals. and wood coal. The writer explains that Enemyway is a signifier of dispossession against the shades of foreigners. force. and ugliness. The intonation ceremonials ( Holyway. Evilway. or Lifeway ) use sandpaintings of different colourss of sand. ocher and wood coal. Other sacred objects. flora. and bowls of H2O are incorporated into both types of ceremonials. ( pages 40-41 ) There are 100s. if non 1000s. of different sandpainting designs. A sandpainting is a topographic point of entry where occults enter and go forth. attracted by their similitudes in the picture. The constitution of this tract lets the immorality or unwellness in the patient be replaced by the good. or mending power of the supernatural being. ( page 43 ) The mending ceremonials last for several yearss. It takes four to six people three to five hours to finish a sandpainting six provender in diameter. The workers begin in the centre and work outwards. ( page 45. The Navajos’ basic construct is that the powers of the celestial spheres and Earth are drawn into the sandpainting for the intent of mending. Time is compressed so that powerful mythic events of the past coexist with the present and reconstruct harmoniousness and good being to the individual being healed. ( page 58 ) The sandpainted image is intended to allow the ill individual project his or her head through clip and infinite. lifting above present earthly restrictions. The Navajo layered worldview becomes meaningless during a ceremonial as all beds of celestial spheres and belowground become one. The Navajos study the configurations and star agreements chiefly for finding of seasons. and they are non portion of the ceremonial nucleus of sandpaintings. even though word pictures of fabulous Gods of creative activity in the signifier of configurations may be used. ( page 103 ) One of the more interesting myths is how Younger Brother went to the sky state and met an interior circle of hostile existences whom he left to remain with the friendly Star People in the outer homes. These friendly Star People. whom the Navajo name â€Å"The People† . and the hostile existences are still incorporated into sandpaintings. The writer concentrated on the â€Å"Mother Earth. Father Sky† sandpainting because it is the most familiar to foreigners and presents the most elaborate word picture of the Navajo celestial spheres of sandpaintings in usage today. ( page 175 ) She describes the intricate. careful. elaborate procedure involved in doing a sandpainting. Mother Earth and Father Sky must be indistinguishable in form and size. The act of making a sandpainting is mending because it focuses everyone’s ideas on the rules of balance and order. ( page 177 ) The picture becomes â€Å"alive† to function its transcendent intent when the melody pipe strews sacred pollen on it and blesses those go toing. ( page 183 ) . The sacred and blessed sandpainting forces the patient to reconnect in clip and infinite to past and show sacred forces and reminds the patient of her connection to worlds present physically or spiritually. ( page 194 ) This book accomplishes the author’s stated intents and does discourse the subjects in item. However. the information is disorganized and scattered. doing the book itself difficult to read. The author’s intent was to learn the reader how to understand and appreciate the devising. content. and intent of Navajo sandpainting. which she accomplishes. Some of the information presented about Navajo spiritual beliefs is oddly similar to Christianity. and the writer does non sufficiently discuss whether or non these were original to the Navajo who migrated to the Americas or picked up and changed a spot from what Christian missionaries tried to learn them. The Navajo ties to the spiritual symbolism of their land is unusually similar to early Hebrew idea. but no reference is made of that. The textual beginnings used by the writer are all documented research documents or books that are reasonably recent in day of the month. One would wish earlier beginnings had been consulted on some issues. but their handiness is non known. The writer combines rather deadening elaborate information with her myths and more lively text. doing the book itself a challenge to finish. BIBLIOGRAPHY Southwest Studies Program. Biography of Trudy Griffin-Pierce. University of Arizona. hypertext transfer protocol: //web. Arizona. edu/~swst/faculty/tgpierce. htm. Griffin-Pierce. Trudy. Earth is my Mother ; Sky is my Father. Albuquerque: University of New Mexico Press. 1992.

Definition and Examples of Codification in English

Definition and Examples of Codification in English The linguistic term codification refers to the methods by which a language is standardized. These methods include the creation and use of dictionaries, style and usage guides, traditional grammar textbooks, and the like. [S]tandardization aims to ensure fixed values for the counters in a system, wrote James and Lesley Milroy in Authority in Language: Investigating Standard English. In language, this means preventing variability in   spelling  and  pronunciation  by selecting fixed conventions uniquely regarded as correct, establishing correct meanings of words...uniquely acceptable word forms (he does  is acceptable, but  he  do  is not) and fixed conventions of  sentence structure. The term  codification  was popularized in the early 1970s by  linguist  Einar Haugen, who defined it as a process that leads to minimal variation in  form (Dialect, Language, Nation, 1972). The Evolution of English Codification is an ongoing process. The English language evolved over centuries from Old English to Middle English after the Norman Conquest in 1066 to Modern English in about the mid-15th century. For example, different word forms were dropped, such as having nouns with different genders or additional verb forms. The proper order for words in a sentence coalesced (subject-verb-object) and variations (such as verb-subject-object) pretty much disappeared. New words were added, such as 10,000 of them being incorporated from French after the conquest. Some of the duplicate words changed meanings, and some were lost altogether. These are all examples of how the language has codified. Spellings and meanings continue to change and be added to the dictionary today, of course, but the most important period of codification [in English] was probably the 18th century, which saw the publication of hundreds of dictionaries and grammars, including Samuel Johnsons monumental Dictionary of the English Language (1755) [in Great Britain] and Noah Websters The American Spelling Book (1783) in the United States (Routledge Dictionary of English Language Studies, 2007). During the languages evolution, Dennis Ager wrote, in the   Language Policy in Britain and France: The Processes of Policy, three influences were...paramount: the kings English, in the form of the administrative and legal language; literary English, in the form of the language accepted as that used by great literature- and for printing and publishing; and Oxford English, or the English of education and the Church- its main provider. At no point in this process was the State openly involved.He continued, Codification also affected the spoken form of the standard language. Received pronunciation was codified through the influence of education, particularly that of the 19th-century public schools, followed from the early 20th century by cinema, radio  and  television (BBC English).  Nonetheless  it is estimated that only 3-5  per cent  of the population of Britain  speak  received pronunciation today...and hence this particular form of the language is accepted by society only in the sense that it is widely understood. Even though English is a flexible language, continually borrowing words from other languages (an estimated 350 different languages, in fact), adding words, definitions, and spellings to the dictionary, the basic grammar and pronunciation ​have remained relatively stable and codified.

Beans and More Beans

Beans and More Beans Beans and More Beans Beans and More Beans By Maeve Maddox Considering the flurry of comments triggered by my inclusion of a bean idiom in a recent post, I decided to give the humble bean a post of its own. The noun bean is Germanic in origin. August Fick (1833-1916) German comparative linguist, suggested that bean was cognate with faba, the Latin word for bean, but according to the OED, â€Å"phonetic considerations render this doubtful.† Originally, the word bean referred only to the broad bean (Faba vulgaris), but now it refers to any seed that resembles it. Human beings and beans have had a long relationship; Egyptians buried them with their dead, and Homer mentioned them in the Iliad. On the ancient Roman feast called the Lemuria (or Lumuralia), the pater familias (father of the family) got out of bed at midnight to walk around the house barefoot, throwing black beans over his shoulder. The rite was intended to exorcise any malevolent spirits that had accumulated in the household during the previous year. Pythagoras instructed his followers â€Å"not to love beans,† but he may have been warning them against meddling in politics, not forbidding them to eat beans; beans were used as markers in political elections. Artistotle equated the bean with venery (pursuit of sexual pleasure); to him, â€Å"abstaining from beans† meant â€Å"keeping the body chaste.† As common objects of daily life, beans found their way into literary and proverbial use. â€Å"Not worth a bean† came to mean worthless. Chaucer (1343-1400) uses the expression in â€Å"The Merchant’s Tale.† The hero of the tale is a knight who, after 60 years of bachelorhood, finally decides to marry: â€Å"For no other way of life,† he said, â€Å"is worth a bean.† A person who â€Å"does not have a bean† is poor indeed, although the bean in this expression may originate elsewhere than with the legume. A slang term for a sovereign or a guinea was bean. â€Å"Not to have a bean† meant â€Å"not to have a cent.† â€Å"Not to know beans about something† is to know nothing about it: Charles Faddis Does not Know Beans About Nuclear Energy â€Å"To spill the beans† is â€Å"to reveal a secret†: Drunk Whistleblower Spilled The Beans On Chemtrail Front Company For CIA The business world has a couple of bean expressions all its own. A â€Å"bean counter† is a contemptuous term applied to an accountant or other financial expert by people who feel that creativity is more valuable than mere record-keeping. A beanfeast or beanfest is an annual dinner given by an employer to his employees. The word bean is slang for head: â€Å"Im a bit short on brain myself; the old bean would appear to have been constructed more for ornament than for use, dont you know†Ã‚  Ã¢â‚¬â€œP. G. Wodehouse, My Man Jeeves Wodehouse and other British writers used â€Å"Old Bean† as a friendly term of address: â€Å"You don’t mind my asking, do you old bean?† â€Å"Use your bean† means â€Å"think!† The little cap called a beanie gets its name from this meaning of bean, as does the baseball term bean ball, â€Å"a ball thrown at a batter’s head.† This application of bean has also given us a verb bean, â€Å"to hit someone on the head.† A beanery is a cheap restaurant, presumably because the meals are heavy on beans. The American city of Bostonfamous for its baked beansis often referred to as â€Å"Bean Town.† The expression that inspired this post is â€Å"full of beans,† meaning â€Å"full of energy and high spirits†: [In winter I try] to rise and shine, full of beans, every day.   [Reba] seems fresh, fit and full of beans, projecting herself the way I’m told she always does When I defined â€Å"full of beans† as â€Å"full of energy and high spirits,† several readers informed me of another meaning: â€Å"full of baloney† (or what bologna becomes once it is digested.) â€Å"Full of beans† in the sense of â€Å"energetic† probably originated as stable slang. Bean-fed horses were observed to be in good condition and lively, as in these examples from the OED: 1870  Ã‚   Daily News 27 July 5  Ã‚   The horses [] looked fresh and beany. 1843  R. S. Surtees Handley Cross II. vii. 199  Ã‚   [Hounds, horses], and men, are in a glorious state of excitement! Full o beans and benevolence! Another 19th century use of â€Å"full of beans† noted as stable slang was applied to a person â€Å"whom sudden prosperity had made offensive and conceited.† I suppose that such a stuck-up person could be seen as â€Å"full of beans† in the sense of being â€Å"full of it.† Apparently both meanings are current, so don’t be surprised if you get a puzzled look if your meaning doesn’t match that of your listener. I’ll end with what is probably the best-known bean quotation in popular culture, Rick’s farewell to Ilsa in the movie Casablanca: Ilsa, I’m no good at being noble, but it doesn’t take much to see that the problems of three little people don’t amount to a hill of beans in this crazy world. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Expressions category, check our popular posts, or choose a related post below:Creative Writing 1017 Patterns of Sentence StructureHyphenation in Compound Nouns

How To Do Facebook Video Marketing The Right Way - CoSchedule Blog

How To Do Facebook Video Marketing The Right Way Blog Facebook is doubling down on video. In fact, 32 billion  views  per day on Facebook.   That’s a mind-blowing statistic, right? The implications for content marketers and social media managers is clear. We need to be investing in video content. But, if youre not a professional videographer, then how do you get started? That’s what we’ll cover in this post. Why Should You Care About Facebook Video? The amount of video watched on Facebook is hard to ignore. That isn’t the only reason why video is important on Facebook, though. There’s also the issue of declining organic reach on the platform. The newsfeed algorithm now makes it harder to earn high organic reach. If video content is particularly popular, however, then there may be an opportunity for content creators to capitalize. If you weren’t feeling the urgency to get started before, you should be now.How To Do Facebook Video Marketing The Right WayStill not convinced? Here are some more fast facts about Facebook video: Get More Mileage Out Of Your Videos With Features From Video content takes effort to create. So, why not make the most of your hard work? With 's robust social sharing features, getting maximum mileage from your video posts is easy. Social Video allows you to upload your videos straight to your calendar and publish them all in one spot: After you've created your post, schedule it to send at the best time automatically with  Best Time Scheduling: Finally, stop manually re-scheduling your videos and let ReQueue take care of it for you: Best of all, you can try all this stuff out free for 14 days! Start your trial below (and put the advice in this post into practice). Facebook Video Marketing Mechanics And Best Practices Before we run full steam ahead, let’s get our footing first. Which Video File Types Are Supported? Facebook recommends .MP4 and .MOV files. However, those aren’t your only options. Find every supported format here or use this cheat sheet: Is Native Facebook Video Better Than Posting YouTube Links? Facebook prefers video directly uploaded onto its platform. This may be because it sees itself in competition with YouTube. Directly uploading your video makes it easier for its algorithm to put your video in front of an interested audience. This means your video uploaded directly might get more views, shares, and comments. In fact, a study done  by quintly  found that native Facebook videos received 186% higher interaction rates than YouTube videos as of December 2016. On #Facebook, native video appears to outperform YouTube links.However, native Facebook video tends to have a shorter shelf life. According to Videomaker, However, by the same token, Facebook posts have a shorter lifespan. In the stream-like flow of the news feed, once a video stops getting likes and shares it quickly sinks to the bottom, rarely to be heard from again. It’s hard to search for old Facebook videos and linking to them directly is problematic. These are huge hurdles. There may be times where either Facebook or YouTube may be best for your video. Figure out which one is best in your case by asking a few questions: Will people care about this video a month from now? If not, the advantage goes to Facebook. Is this video evergreen (meaning it has long-term appeal)? If so, the advantage goes to YouTube. Is this video more than a couple minutes long? This could go either way, but you many want to default to YouTube in this case, for reasons we’ll touch on next. TIP: Remember, you can always upload videos to both Facebook and YouTube, too. What Are Facebook's Video Length Requirements? The maximum length for video on Facebook is 45 minutes. However,  according to Tubular Insights, the best length for engagement is around 1:30. Facebook recommends focusing on storytelling, rather than video length. According to Facebook Business, Video length is less important than telling a cohesive and concise story. Your video ad shouldn’t be longer or shorter than it takes to tell your story well, so create a storytelling arc from the first frame to the last that keeps your audience interested along the way. So, how long should your video be? The answer varies, but here are some general suggestions: In general, keep your videos short and to the point. If you have a longer video, consider breaking it up into short, easily digestible episodes. Pay attention to your Facebook video analytics (more on this later on). See what works best. Then, repeat. Facebook videos under two minutes perform best.What Kinds Of Videos Should I Shoot? There are all kinds of different video categories you could create. How do you know which types of videos your audience will like best? The answer will depend on your audience. Here are some ideas to get you thinking: How-to videos. Consider creating quick videos demonstrating how to perform a task. Entertaining videos. These could include videos based on memes, animals doing something goofy, or whatever your imagination can dream up. Behind-the-scenes videos. What’s it like to work at your company? Could you offer a behind-the-scenes look at how you created something (like a cool piece of content or an event)? Product demonstrations. Show off how your product or service works. Customer testimonials.  Anyone can talk themselves up. Someone else singing your praises is better. Live video. Live video is Facebook's latest video content type that allows users to broadcast video updates straight to your profile page. Your only limit is your creativity. When it comes to Facebook video, you're limited only by your creativity.What Equipment Do I Need? This depends on your budget. Facebook recommends investing in quality production. If you can afford it, it’s best not to go cheap. A great video idea, combined with polish and effort, can generate incredible results. What if you don’t have access to a production team, though? You’re not out of luck. Select Your Camera Type If you’re shooting video on your own, your first step is gathering equipment. Smartphone. Most smartphones can shoot hi-res video. They may not produce professional-quality results. However, this option can work well enough in a pinch. This guide from MakeUseOf has tons of information on shooting quality smartphone video. Digital SLR. Many professional-quality still cameras can shoot awesome video too. Expect to spend at least $500 for a decent entry-level digital SLR. Handicam. If you’re able to spend a few hundred dollars, an amateur digital camcorder may be enough to get started with. Professional video camera. If you have an in-house videographer, they will probably ask (nay, demand) you invest in professional equipment. Don’t argue with them. Just give them what they need. Getting gear to do #Facebook #video #marketing doesn't have to be expensive.Select Your Mic Audio quality shouldn’t be overlooked here. Smartphone microphone. Smartphone condenser mics can improve your audio quality for not too much money. There appear to be more options available for iOS, which may be something to keep in mind if you’re an Android user. Camera microphone. Like most things, you get what you pay for here. Start at $50 and go up from there. Select Your Tripod A tripod can make a major difference in keeping video stable. Smartphone tripod. A small smartphone tripod can go a long way toward shooting better video. Alternately, consider using a smartphone adapter for a full-size tripod. Monopod. These one-legged tripod alternatives are affordable and lightweight. Actual tripod. The most expensive option. Not coincidentally, this is also the best option. TIP: Don't underestimate the value of a quality tripod. It can make an enormous difference between having a stable shot, or a rocky video.] How Should I Shoot My Video? Never shot video before? No problem! You don’t need to be the next Spielberg to shoot decent videos (although it does help to have experience). Shoot Mobile Video Vertically This goes against old-school best practice of shooting in landscape view. However, vertical videos look better on mobile devices. When shooting video on your phone, go vertical. This will produce the best results for people on their phones. Shoot mobile video vertically, rather than horizontally, for easier mobile viewing.Remember The Rule Of Thirds The idea behind the Rule Of Thirds  is to split your frame into thirds along a 9x9 grid. This helps produce balanced shots that look visually appealing. Fit Your Subject In The Frame This is pretty basic. Show people above the waist. Don’t cut off heads or arms in the frame. Make sure people can see what’s happening clearly. Here's a quick example I just shot on my phone: The subject is positioned off-center (following the Rule of Thirds), with everything in the frame, and nothing cut out of the shot. Make The First Few Seconds Attention-Grabbing People scrolling through their news feed have short attention spans. Make your first few seconds count. According to Facebook, you've got about three seconds to hook your viewer into your video. Even then, only 65% will continue into the next ten seconds.   In other words, leave out dramatic build-ups or introductions, and get right to the point. Creating #Facebook video? Skip dramatic build-ups and get right to the point.How Should I Promote My Facebook Videos? You’ve shot your video. Now, how do you get people to watch it? Start with these tips. Write Strong Post Copy Include videos in your posts, and write copy that entices views. Here are a few ways to do this: Write a post that asks a question, while implying the video has the answer. This can get people interested in watching the video. Hype up your video. Get people excited to watch. Write in a way that inspires curiosity. If you want to make sure that you're nailing your messages and encouraging fans to watch your video, try our Social Message Optimizer. To start, type in a draft of your post, hit the video button, and select  Score My Message: Select Facebook and scroll down for an overview of what your message does well, and what could use some improvement: As you continue down the page, you'll see suggestions on how you can improve your message and boost your score: Scroll back up to the top of your page to edit and re-score your message: Recommended Reading: How to Write For Social Media to Create the Best Posts Embed Video From Facebook Elsewhere Did you know you can embed Facebook videos on web pages? It works similar to embedding video from YouTube. That means you can easily embed your Facebook videos in blog posts or static web pages. Simply click the arrow in the upper right corner of any video. Then, click Embed: Next, you’ll see an embed code: If you’d like to include the entire post (and not just the video), click the box. It's worth noting this method will embed your video in an iframe. These can potentially break RSS feeds. If you'd like to avoid this potential issue, click Embed Video. Then, click Advanced Settings to bring up the Embed Video Player Configurator. Next, click Get Code: Finally, follow the on-screen directions to copy and paste the Javascript code into the right places. If you're using WordPress, switch to  Text view and paste the top code at the top of your page: The end result looks like this: Sound FX: Packers vs. ChiefsThe #Packers look pretty amped up for the preseason finale! #GBvsKC Posted by Green Bay Packers on Thursday, September 1, 2016 Done! TIP: Know someone who might be interested in your video? Send them the embed code too. They just might put it somewhere on their own site. Add A Featured Video To Your Facebook Page Have a video you really want people to see? Feature it on your page. Visit your Facebook page. Then, click Videos: Next, click Add Featured Video: You’ll then be able to choose from any of your uploaded videos: Your video will then display under the About section on your profile’s main page. Here’s an example of what this looks like: Use Facebook Featured Videos to enhance your brand page.Upload A Video As Your Cover Photo To Make Your Profile Pack A Punch Did you know you can make your cover image a video? Social Fire Media  found that cover videos should include: A video that is 820x462 pixels wide. Video should be between 20 to 90 seconds in length. To upload a video as your cover photo go to your Facebook business page: Select  Change Cover  and Choose From Videos  or  Upload Video: Select the video you want to use as your cover photo: Click confirm, and your video should replace your cover photo. Consider Video Advertising Or Paying For Promotion Paying to promote your video, or turning your video into an ad, can help drive more reach and views. Just be sure to follow Facebook’s design guidelines for video ads. We also recommended reading Wordstream’s guide on using Facebook ads  too. Recommended Reading: Facebook Marketing Strategy: Why You Need One ( How to Build It) How Can I Drive More Traffic From Facebook Video? Facebook recently removed call-to-action links from native videos. However, there are still ways to drive traffic back to your site with your video content. Let’s walk through a couple simple tips. Include Links In Your Post Copy You can still include a link in your post copy accompanying your video. This simple detail is easy to overlook. Tag Other Accounts Mentioned In Your Video If your video references other companies, personalities, or anyone with a Facebook page, consider tagging them. This will help your video get distribution in their fan’s news feeds too. How Can I Measure My Success? Facebook video marketing is a lot of work. It’s important to know if your efforts are paying off. Data and analytics can show if you’re meeting your goals. They can also inform your strategy, showing what’s working, and what needs improvement. Fortunately, Facebook offers robust analytics functionality with Facebook Insights. Visit your page, and click Insights: Then click Videos on the left: Here, you can see: Total minutes of video viewed. Number of video views. Change over time. You can also see detailed analytics for individual videos: Select the video that you want to see stats around, and you'll see a full breakdown of all of the analytics for your video: If you're looking for even more social media analysis check out 's Social Engagement Report: How Should I Set Facebook Video Marketing Goals? Follow the SMART goals framework: So, that’s how you set goals. Now, which metrics should you track? Here are some possible options: Engagement. Are people liking and sharing your videos? Are they leaving comments too? Views. How many people are watching your videos, and for how long? Traffic. Are your videos linking back to your blog or website? If so, how much traffic are they driving? Follower growth. If you’re paying for video ads, are those ads helping you reach a new audience and expanding your Facebook following? Revenue. If you’re running video ads that direct to an ecommerce page or signup form, how much money are you earning from those conversions? TIP: Don't skip measurement. If you want budget to shoot more video, you'll probably need to show your boss why it's worthwhile. Data can do that for you. How Can I Schedule And Publish My Facebook Videos? Great question. recently launched our new social video functionality. It’s now possible to schedule social media video posts for Facebook within our app. (You can also schedule videos on Twitter too, but that’s another topic for another time.)

Smart card Case Study Example | Topics and Well Written Essays - 500 words

Smart card - Case Study Example This proved to be a hindrance to the growth of the car because of the high waiting time. 2. There were 4 models of the car: Smart fortwo pure model for $11,590; Smart fortwo Passion Coupà © for $13,590; Smart fortwo Passion Cabriolet for $16,590; and smart fortwo BRABUS for 17,990 (smart fortwo, 2009). The advantages of owning a Smart Car includes low price, and low expenditure on fuel. However, the disadvantage is that only 2 people can be seated in the basic versions. The target customers for Smart Car are the small sized-families with no or one child with low budget. Those who have high travelling requirements also may intend to buy this car. This is because of its high fuel efficiency and low price. Before purchasing the car, it should be made sure that the car follows the safety features of USA. 3. In order to market the product, the company conducted city-tours, introduced the concept of Smart Towers in order to build the brand image. The car is marketed as a fuel-efficient, affordable stylish smart vehicle. The strategies shall be very effective in countries such as China because of the price range, and the fuel-efficiency of the car. Road shows in the major cities will help it get focus. The company shall try to get more mileage in road shows, have celebrity endorsers and the focus shall be to highlight the high fuel-efficiency and low price range aspect of the car. 4. The Smart Car which witnessed high demands during the time of launch has taken a drop in demand owing to similar launches by other companies. Various reasons can be attributed to this drop: Economic slowdown; Availability of more such products; poor distribution network. In order to boost the sales, the company needs to improve its marketing and branding exercises. The company also needs to improve its distribution channels. The company shall try to include Mercedes-Benz and smart car centers in the overall distribution channels rather than just relying on the

Nature vs. nurture debate within the context of the biopsychosocial Essay

Nature vs. nurture debate within the context of the biopsychosocial approach using a pretend cloning scenario - Essay Example ’s life story is important in knowing to its full extent the story of how the illness started and how the social and psychological domains affect the patient. It integrates the social interactions of individuals mentally, physically and emotionally in conceptualizing decease and illness. It has also been presented that the infliction and gravity of pain depends on sub-aspects such as gender, race, ethnic origin and tradition (Frankel et.al., 2003). The biopsychosocial aspects are the factors which shape an individual, it provides an individual experience and knowledge. Because of this, an individual who was born and lived during the 1950’s will have different characteristics if that individual was born and lived during the 1970’s. This is because that individual would have a different environment due to change and development, and most experiences will be different from one point or the other. These are the reasons why in a biopsychosocial point of view, parents and nor child will not prosper (Levine, 2009). The issue of cloning is closely connected to the debate of nature versus nurture in terms of how the cloned organism lives. Scientists speculate that cloned organisms will have more or less the same characteristics as its parents (Levine, 2009). This is because the genes and DNA structure of the cloned individual have the same structure as the parent of the clone. This is the nature aspect of the issue. On the other hand, it is also important to look into the nurture aspect which defines the environmental and social influences that impacts the life of the cloned individual. Yes, the cloned individual may have the same physical and biological attributes as the parent clone, but it may not have the same reaction to the present conditions wherein it will live because of the learning experience it will encounter. Although it has the same physical attributes as the parent clone, it may react differently to the situations around it because of the how it will

Wireless Network System for an IT Training Centre Essay

Wireless Network System for an IT Training Centre - Essay Example This information is then transmitted through the air with the help of a transmitter and received at the other end through a receiver and demodulated. Since both transmission and reception of the signals have to be carried out at the same point, therefore a device known as an ‘Access Point’ (AP) is used which is a simple transmitter/receiver or transceiver. By assigning different frequencies to different users many users can access the network simultaneously without interfering. As is evident, the access to a wireless network can be gained only if the users are having devices which have a wireless facility. These devices such as notebook computers and tablet PC’s are widely available in the market and their prices have fallen by large amounts in recent times making them affordable. Â  Depending on the designing technology used WLAN’s are mainly of three types. ‘Narrowband wireless LAN’s’, ‘Spread Spectrum wireless LAN’s’ and ‘Infrared wireless LAN’s’. Narrowband WLAN’s, as is understood from the name, use the narrowband signal for communication. Therefore the speeds achieved are low in this case but the problem of interference is greatly reduced as is the case with narrowband signals. The problem of low speeds is solved by the Spread Spectrum WLAN’s which use wideband signals. The drawback of this technology is that the number of users accessing an access point is lesser and the security is also weaker than Narrowband WLAN’s. However, in spite of these drawbacks, it is the most widely used technology. The infrared WLAN’s don’t find many uses as the speeds as well as the range, in this case, is very low. Infrared WLAN’s are used only when the devices and access points are placed close to each other and when they are in the line of sight. The requirement of devices to be in the line of sight is because RF signals cannot pass through opaque objects. Â